BVB x ONE PIECE

The Straw Hat Crew is coming!

In the upcoming days, Borussia Dortmund and anime studio Toei Animation organize activities that combine the excitement of football with the adventurous spirit and teamwork of the beloved Straw Hat Crew from the globally successful ONE PIECE episodic series.

On this page, you'll find all the information about BVB's collaboration with ONE PIECE:

Around Borussia Dortmund’s home game against 1. FSV Mainz 05 on March 30, 2025 at SIGNAL IDUNA PARK, BVB and ONE PIECE will offer fans a variety of activities to experience their favorite characters from the anime series in a unique football setting:

From March 24 to April 5, you can try out the popular ONE PIECE card game, with trial sessions of the game hosted by Bandai Card Games on the upper floor of the Fanwelt, located at Strobelallee 54, 44139 Dortmund. Additionally, you can purchase booster packs to expand your collection and take a souvenir photo in a photo booth.

As a reward for completing a trial session, taking a souvenir photo in the Fanwelt, or purchasing Bandai products worth at least 100 euros, you'll receive an exclusive promo card as a keepsake (while stocks last). 

Prior registration is required to participate in a trial session. The participation fee will be refunded after completing the trial session. You can register here:

At various locations inside SIGNAL IDUNA PARK, you have the chance to receive an exclusive "BVB x ONE PIECE" goodie bag. Inside, you'll find a a scarf, original stickers, and an exclusive promo card.

Goodie bags will be distributed at the following locations (X markings on the map, while stocks last):

• North-East entrance
• North-Centre
• North-West
• REWE family block concourse
• South-East entrance

”ONE PIECE” is produced by Toei Animation and based on the top-selling manga title of all time by creator Eiichiro Oda. This iconic episodic series follows pirate Monkey D. Luffy and his Straw Hat Crew on their epic quest to find “ONE PIECE”, the legendary treasure of Gold Roger, former King of the Pirates.

Now over 25 years since its Japanese TV premiere in 1999, “ONE PIECE” has taken its place in mainstream pop culture – attracting millions of fans of all ages and around the world. Today, the franchise has grown to encompass 15 feature films, numerous video games, a trading card game and an ever-expanding catalog of licensed merchandise and location-based entertainment. 

Carsten Cramer, Managing Director of Borussia Dortmund, explains: “Many of our players are big ONE PIECE fans, so Borussia Dortmund has had already a natural connection to the anime for a long time. Last year we did activations together during our tour in Asia. Now ONE PIECE visits our stadium in Dortmund – it is the logical next step of our partnership and we are excited to host them.”

During the Asia tour in 2024, Borussia Dortmund successfully collaborated with Toei Animation. Our players celebrated with iconic ONE PIECE poses, winning the hearts of anime fans. This partnership is an adventure that combines the passion for football with the magic of ONE PIECE.

©Eiichiro Oda/Shueisha, Toei Animation.